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Effective Public Outreach for the International Criminal Court

January 2004

An important test for the new International Criminal Court is how it will be perceived in the eyes of the communities around the world. As the different organs of the ICC develop their plan for external communications, they need to consider different strategies for several distinct target audiences.

To a general audience:
At the broadest level, the Court will want to reach as wide an audience as possible in order to disseminate general information about the Court, its purpose and its actions to the media and any other interested persons. Such awareness-raising and information can be achieved through means such as a web site, brochures and other explanatory materials and press releases.

To countries in which the Court is operating and the surrounding region:
Special information strategies will need to be directed at countries in which the Court is operating and the surrounding region. The Court will need to ensure resources are available in languages used in countries where the Court is operating, and are widely accessible throughout the region.

To communities directly affected by crimes that are the subject of cases before the Court:
Specific public outreach strategies should be developed to reach communities directly affected by crimes that are the subject of cases before the Court. Whether the ICC will be seen as a legitimate and credible institution will largely depend on its ability to inform and engage about its work with the broader populations in the countries where it takes up cases. An Outreach Program that will effectively explain what the ICC is and does to the populations it directly concerns, and on whose behalf it acts, is a prerequisite for the Court to be viewed as valid and credible.

See Human Rights First's briefing paper and recommendations for Effective Public Outreach at the ICC

To victims:
The Registry and the Office of the Prosecutor have specific duties under the Rome Statute and the Rules of Procedure and Evidence to notify victims of crimes before the Court at various stages of the proceedings.

See Human Rights First's chart on The Role of the Victim in
ICC Proceeding

Relevant Links

ICTY Outreach Program

ICTR: A Handbook for Journalists

ICTR Newsletter

Documents related to the Second year budget (2004) of the ICC

ICC website

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